Surface Wow Logo 2026
Surface Wow Logo 2026

Seoidín Jewellery

Product: Corkwall Line

Location: Ennis, Co Clare, Ireland

Case Studies Tess Staford's Project

Tess Stanford is an Interior Design practice based in Clare and London

specializing in branded environments, hospitality, and high-end retail. For this project Tess was tasked with designing a retail environment that embodied the Seoidín Jewellery brand.

Seoidín Jewellery was founded in Ennis, Co Clare

by Maureen Harrison in 1996 and from there the business has thrived, accelerated, and grown. Maureen is now very proud to have 4 shop locations across the country including two in Clare, one in Limerick and one in Dublin.

Corkwall Line

Using our Corkwall Line product the designer provided a sustainable solution to showcase the beautiful jewellery ranges on offer here.  The project was shortlisted for “best in Shop Design” category at IDI Awards 2022

Here is what Tess Stanford had to say about the project:

 

You can learn more about the Cork Design Elements here.

“The client brief requested we create a retail environment that serves as the physical embodiment of the Seoidín jewellery brand. We set out to translate the brand tone of voice and visual language into a physical and tactile showcase that had a universal appeal to both young and old. Throughout the design we interjected bold textural and tactile surfaces. Jewellery by its very essence is three dimensional so it was important we reflect this in the design without detracting from the product itself. Our feature showcase wall used the Surface Wow Cork 3D diamond cut panels and became the centre piece of this design. This retail environment is designed to be a tactile showcase and destination shop that further adds to an already flourishing online shopping offer and following.“